Even though your session might only be for 1-3 hours, the time required for me to prepare for and travel to and from your shoot will take up approximately half of my day, which means on any given day, I can at most book 1 morning session and 1 afternoon session. When you book your session, that half day is reserved for you and I cannot book any other clients. Therefore, a non-refundable retainer is required at booking to reserve your slot and show me that you intend to show up at the contracted date and time.
If, for some reason, you will not be able to make on the reserved date and time, please contact me as soon as possible and we can reschedule for another date and time within the same calendar year on the same retainer. However, if you choose to cancel, that retainer will not be refunded due to the fact that it will have prevented me from booking other clients for the dates/times you had reserved.
The remaining balance for your session will be due 1 week prior to the session date.